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Streamlining Sales and Driving Business Growth with Xenpl CPQ

A manufacturer of curtains and blinds streamlines their sales process, achieving an abundance of business growth and operational excellence with the use of Xenpl CPQ.

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Introduction

Curtain Call Commercial

Curtain Call Commercial is a leading manufacturer of custom-made curtains and blinds, catering to both domestic and commercial markets. Their extensive product range includes luxurious curtains and blinds for homes and offices, as well as specialised cubicle curtains with anti-microbial treatments designed to reduce infection rates in NHS and private hospitals across the UK. Renowned for their high-quality materials, precise craftsmanship, and innovative health-focused solutions, Curtain Call Commercial Ltd has built a compelling reputation for excellence and reliability.

Problem

Curtain Call Commercial faced significant challenges in their sales process due to the complexity and high level of customisation required for their diverse product offerings. Each quote demanded detailed configuration to meet specific customer specifications, which was time-consuming and often prone to errors. This was particularly critical for their healthcare clients, where precise specifications and timely delivery of anti-microbial cubicle curtains were essential to ensure infection control and patient safety. The traditional quoting process, reliant on manual calculations and extensive back-and-forth with clients, led to delays, inconsistent pricing, and potential loss of sales opportunities. The company needed a robust solution to streamline their sales process, ensure pricing accuracy, and significantly reduce the time taken to close each sale. 

Solution

Curtain Call Commercial implemented Xenpl CPQ, a sophisticated CPQ (configure, price, quote) software designed to manage complex configurations and dynamic pricing models. Xenpl CPQ provided a comprehensive solution that enabled the company to configure products, generate instant and precise quotes, and ensure consistent pricing across all customer interactions quickly and accurately.

Results

Reduced Sales Cycle: Xenpl CPQ reduced the time taken to configure, price, and quote complex products from days to hours. This acceleration in the sales cycle enabled the sales team to manage more inquiries and close deals faster. The quicker turnaround time enhanced customer satisfaction, as clients received prompt and accurate quotes, allowing them to make informed purchasing decisions without unnecessary delays. The reduced sales cycle also meant that the sales team could engage with more prospects, increasing the overall sales volume and revenue.

Increased Accuracy: With automated pricing rules and comprehensive configuration options embedded in Xenpl CPQ, the accuracy of quotes improved dramatically. This led to fewer revisions and enhanced customer confidence in the pricing provided. Customers appreciated the transparency and reliability of the quotes, knowing that they were receiving accurate and fair pricing based on their specific requirements. The increased accuracy also reduced the risk of disputes and misunderstandings, fostering stronger and more trusting relationships with clients.

Enhanced Productivity: The automation of the quoting process allowed the sales team to focus more on customer engagement and less on administrative tasks. This shift in focus improved overall productivity and job satisfaction, as sales representatives could dedicate more time to understanding customer needs, building relationships, and providing personalised solutions. The streamlined process also reduced the stress and frustration associated with manual calculations and revisions, creating a more positive and efficient work environment.

Consistent Pricing: Xenpl CPQ ensured that all quotes were generated with consistent pricing, eliminating discrepancies, and fostering trust with clients. The uniform pricing structure provided a clear and transparent framework for both the sales team and customers, ensuring that everyone was on the same page regarding costs and options. This consistency was particularly important for large commercial projects and healthcare contracts, where precise budgeting and financial planning were crucial.

Clients received faster responses and accurate quotes, enhancing their overall experience, and increasing the likelihood of repeat business. The ability to quickly and accurately respond to inquiries demonstrated Curtain Call’s commitment to excellent customer service, setting them apart from competitors. The improved customer experience also led to positive word-of-mouth referrals and stronger brand loyalty, further driving business growth.

Specialised Solutions: For their healthcare clients, the precise configuration of anti-microbial cubicle curtains was streamlined by Xenpl CPQ, ensuring that hospitals received exactly what they needed promptly. This capability was crucial in supporting infection control measures and patient safety in NHS and private hospitals. The tailored solutions provided by Xenpl CPQ helped Curtain Call meet the stringent requirements of healthcare facilities, reinforcing their reputation as a reliable and innovative supplier in the medical sector.

Conclusion

By implementing Xenpl CPQ software, Curtain Call Commercial transformed their sales process, achieving remarkable improvements in efficiency and accuracy. The streamlined approach enabled them to reduce the time to close each sale, maintain consistent pricing, and enhance customer satisfaction. Xenpl proved to be an asset in driving growth and operational excellence for Curtain Call Commercial, particularly in their critical healthcare market. The adoption of this advanced CPQ solution allowed the company to better serve their diverse clientele, ensuring they remained competitive and responsive in a dynamic market environment.